Leading supplier of digital eInstants to NASPL/WLA-member lotteries, Instant Win Gaming (IWG), has partnered with video game developer and publisher, Capcom, to develop a Street Fighter II themed eInstant.
Street Fighter is one of the most iconic gaming franchises of all time, first introduced in 1987 and with a strong global following 35 years later. The Virginia Lottery has planned its release of the Street Fighter II eInstant for September 2022.
Rhydian Fisher, CEO at IWG, said: “When the team at the Virginia Lottery approached us about developing a Street Fighter eInstant, we did not hesitate in accepting this request. It is particularly gratifying when your lottery partner suggests a unique brand and we are able to secure the rights. We are very excited to be collaborating with Virginia Lottery and Capcom and look forward to delivering a knockout game later this year.”
Rob Wesley, Deputy Executive Director of Lottery at Virginia Lottery, added: “Street Fighter remains hugely popular with a loyal following that first experienced the original games decades ago. Given the franchise is celebrating its 35th anniversary, we wanted to use its strong nostalgic brand to help us to hit our acquisition goals and contribute to our continued eInstant sales growth. We look forward to seeing strong results when the game goes live in September.”
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