1xBet partners with Paris Saint-Germain


International betting company 1xBet and the leading French football club, Paris Saint-Germain, have signed a regional partnership agreement for the next three seasons.

The deal sees 1xBet become an official regional partner of the Parisian club across Africa and Asia, extending to other regions from the following season onwards. In these territories, 1xBet will roll out marketing campaigns featuring the PSG men’s professional football team.

Fans can already enjoy the first benefits from the partnership between the 10-time French champions and one of the leaders in the global betting industry. The two parties have launched a special website, https://1xpsg.com/ where users can find a promotional code that gives new players the opportunity to receive a boosted welcome bonus.

Marc Armstrong, Chief Partnerships Officer at Paris Saint-Germain, says: “We are delighted to welcome 1xBet as a regional partner of Paris Saint-Germain. 1xBet is well established in continents where the club has a great many supporters. 1xBet is an ambitious stakeholder in the world of online sports betting and, by collaborating with Paris Saint-Germain, hopes to consolidate its position as a leader in many countries.”

Alex Sommers, spokesperson for 1xBet, adds: Paris Saint-Germain is one of the world’s most popular football clubs. We share a desire to succeed in all fields and to offer fans a brand-new, enriched online betting experience.”

1xBet is one of the world’s leading bookmakers, employing thousands of staff and operating directly and via franchise partners in more than 50 countries across Latin America, Europe, Africa and Asia.